Engagement and Retention. The Sticky Situation - Issue 80
An introduction to user activity analytics. How to use retention and engagement to drive and scale growth.
There is no product leader out there who is not thinking about user engagement all. the. time. Engagement and retention are much more proactive indicators of the product's health than its revenue. What Reforge used to say: “Retention and engagement separates those companies in the top 1% of their category.” And there is a reason for it.
I am so excited …