How we optimized the onboarding funnel by 220% - Issue 105

A complete re-design of the user onboarding flow. Steps, metrics, and learnings.

Hello analysts! I am back in foggy San Francisco and have prepared another A/B test case study for your enjoyment today. This time, it's all about optimizing user onboarding flow that leads to increased engagement and successful signup-trial and signup-paid conversions. A well-optimized onboarding flow is a rare art. It is a thin balance between getting…