Data Analysis Journal

Data Analysis Journal

Product Analysis

User Engagement and Activity Histogram Analysis - Issue 34

User engagement and frequency of usage analysis using SQL

Olga Berezovsky's avatar
Olga Berezovsky
Mar 03, 2021
∙ Paid

User engagement is one of the best indicators that people love the product they use. You can improve user engagement if you can define and scale it. User engagement can mean any interaction with your product or it could also be a list of specific actions (or that one action). 

MAU and DAU, or DAU/MAU conversion as the ratio of daily active users over mon…

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