This is a really good analysis Olga, thanks for sharing. Amplitude is indeed investing in data quality initiatives (https://info.amplitude.com/amplitude-iteratively) and I believe, they will gradually get there in terms of building trust in the data they collect.
And yes, I totally agree that Amplitude (as well as companies offering similar tools) should do more to appeal to the analyst persona -- they're all lagging behind at the moment.
This is a really good analysis Olga, thanks for sharing. Amplitude is indeed investing in data quality initiatives (https://info.amplitude.com/amplitude-iteratively) and I believe, they will gradually get there in terms of building trust in the data they collect.
And yes, I totally agree that Amplitude (as well as companies offering similar tools) should do more to appeal to the analyst persona -- they're all lagging behind at the moment.
Well done, Olga! Appreciate how objective and direct you are at the same time. Hope, they see it.